
Health Insurance Guidance Driven by Experience
PickWell began as an idea many years ago when founder, Kim Manning, noticed how many people in her life were confused by their health insurance choices and how to navigate the healthcare system. Having worked in the healthcare field her whole career, Kim knew she could help. She began developing the idea of a health insurance literacy resource center that focused on plain language and diverse tools.
Launched in 2026, PickWell is in the beginning stages of realizing that dream. We are in the process of developing more tools focused on supporting the insurance customer's needs.
If you are interested in collaborating on this important issue, please email Kim at MsPickWell@pickwellhealth.com.
Progress Through Collaboration
Let's Build Health Insurance Literacy — Together
Navigating health insurance shouldn't require a decoder ring — but for millions of people, it does. At PickWell, we believe that informed choices lead to better health outcomes. That starts with truly understanding your coverage.
Are you a health literacy specialist, benefits advisor, insurance educator, or patient advocate? We'd love to work with you. Whether you bring expertise in plain-language communication, insurance plan design, or community health education — there's a seat at this table for you.
If you are interested in collaborating on this important issue, please email Kim at MsPickWell@pickwellhealth.com.